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The 8 module Managing Complex Business Relationships System
comprises of:
Module 1
- Succeeding In Long Term Relationships
Understanding and utilizing the 8 key wants of National
Account Buyers in Long Term Relationships.
Module 2 -
Identifying The Power Players
Identifying and working with the 6 main Influencers in the
Power Player Network, of Complex Selling Situations.
Module 3 -
Buy-In Readiness And Influential Hit Power
Assessing the Power-player's buy-in Readiness and Influential
Hit Power.
Module 4 -
Decision Making Profiles
How to quickly read the Decision Making Profiles of Buyers:
- Personality Profile
- The Thinker Profile
- The Group Decision Making Profile
Module 5 -
The Relationship Development Stages
Knowing what the buyer expects and what to do at each of
the 5 stages of Relationship Development:
- Attraction
- Exploration
- Development
- Commitment&
- Unity Stage
Module 6 -
Capitalizing On Business Stages And Cycles
How to recognize at what stage of Business Growth or Decline
(Aging) a company is at. Also how to sell to or sell for a company
in each stage. The stages are:
- Concept
- Take-off
- Stable
- Ambitious
- Turbulent
- Success
- Mature
- Establishment
- Dormant Stage
Module 7 -
Putting Your Relationship Development System To Work
How to use the Relationship Development System with each
selling situation.
Module 8 -
Building Your Relationship Development Skills
Using and integrating soft skills and communications strategies
into a complex relationship selling process.
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